A snowbird’s paradise, a retiree’s dream… Florida has appeal to many looking to vacation or purchase a forever home in a warmer climate. But what’s the climate like for real estate investors?


Since the housing market crash of 2008, Florida has emerged as one of the hottest real estate markets in the US. Several cities in Florida—including Orlando, Tampa, and Jacksonville—have been listed as some of the best cities to buy a rental property for investment. But, Florida isn’t just a renter’s market. Many look to Florida to settle down because of its economy—no state tax, a growing job market, low cost of living.

As a real estate investor, following the trends within the Florida market would be in your best interest. If you’re strategic, you can grab up an investment property at the right time, before there’s even a chance for competition.

Related Readings

Your Guide to Investment in Florida Real Estate: Why, Where, and How to Start Now
Is Florida Real Estate a Good Investment? Yes—If You Have These Resources
It’s Time to Buy Investment Property in South Florida—Here’s Why
How to Buy Investment Property in Florida for Best ROI Potential
Real Estate Investment Opportunities in Florida: Where to Find the Best Deals
Buying Investment Property in Florida: What You Need to Know Before Entering the Market


Florida is ideal for real estate investors for many reasons but the main reason is its location. As a peninsula, surrounded by water, with beaches on every coast, Florida is ideal for those looking for vacation rentals or oases near the beach. As a real estate investor, you should look into investing in property that can meet the needs of those coming to the Sunshine State because of its climate and scenery. Take into account proximity to the beach and any other attractions—such as those in Orlando—when considering making an investment.

The location in which you choose to invest will go hand-in-hand with the type of strategy you should follow. You wouldn’t want to sell a property too soon if it’s located in an area ripe for vacation rentals—you might miss out on a ton of residual income.

Related Readings

Finding Investment Property in Destin Florida Can Be Easier Than You Think—Here’s How
How to Make an Orlando Florida Real Estate Investment With the Best Potential ROI
How To Find Investment Property in Jacksonville Florida With the Best ROI Potential
How to Start Flipping Houses in Jacksonville Florida and Swim With the Big Fish
Which Type of Investment Property in Miami Florida Holds the Best Investment Potential?
The Most Promising Places for Flipping Houses in South Florida for Best ROI Potential


Before purchasing your first investment property in Florida, you need a solid investment strategy. Are you going to wholesale, fix and flip, or invest in rental properties for passive income? Florida presents opportunities for each. When deciding on a real estate investment strategy, you should take into account your business goals. What’s your exit plan? Do you want to be connected to a property as a landlord or would you rather make the initial investment and sell in hopes of a high ROI?

Once you’ve determined your real estate investment strategy, you’ll need to know exactly where to look for the best potential ROI.

Related Readings

How To Start Wholesaling Real Estate in Florida With Confidence
Florida Real Estate Investment Clubs: Which Ones Are Worth Your Time?
It’s Time to Buy a Franchise in Florida—Here Are Your Best Options


Florida ranks among the highest states when it comes to foreclosure rates. For real estate investors, foreclosure means opportunity, but investing in one isn’t always easy. Oftentimes, foreclosures are sold by the bank at county auctions where there’s a ton of competition and you’re often buying blindly. There’s a chance you can get lucky at a foreclosure auction and come out on top but it’s not ideal to take such a risk. Instead, finding distressed homeowners before they reach foreclosure could save you a lot of time and money.

Related Readings

Where to Buy Investment Property in Florida: Top Hot-spots for Optimal ROI
How to Buy a House at Auction in Florida: A Step-by-step Guide
Guide to Florida Hard Money Lenders: Are They Still a Viable Option?
How to Buy a Short Sale Home in Florida—And Whether You Should
Stop Scrolling for Investment Property Lenders in Florida—Here’s Your Best Option Right Now


Real estate investing in Florida is all about strategy. Before you invest in a property, you should invest in yourself. When you choose to start your own business, you’ve made the initial decision to invest in yourself. The best investment I made for myself was in an independently owned and operated HomeVestors® franchise.

As a franchisee, I have access to some of the best-in-class tools and technology which help me manage leads, access loans, and run complicated property valuations. And of course, I can leverage the nationally-known marketing advantage of the We Buy Ugly Houses® campaign to get great leads. Sure, I have to close deals on the leads, but having motivated sellers delivered to me makes a ton of difference.

When you combine this with the incredible training and ongoing mentorship from working professionals, you have exceptional tips and tricks you need to know. Investing in Florida real estate can be rewarding. Set yourself up for the possibility of long-term success by investing in yourself.

If you’re considering starting a real estate investing business, request information about becoming a franchisee today.

Each franchise office is independently owned and operated. 


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